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Posts Tagged ‘Volkswagen

광고 카피의 탄소배출량, Volkswagen Passat Eco Fuel

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Passat Eco Fuel

Advertising Agency: DDB Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Copywriter: Martin Lundgren
Art Director: Simon Higby

폭스바겐 친환경 ‘파삿’이 배출하는 이산화탄소의 양이 얼마나 적은지를 기사를 읽을때 내뱉는 이산화탄소양과 비교하여 시각화한 광고…역시 심플하고 스마트하고 구구절절하지 않고…

Written by adbrio

March 4, 2010 at 8:23 am

Posted in advertising

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만화에 나올법한 Volkswagen Golf R32

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Car Transporter

Fire Engine

Passenger Car

“Overtake faster. The Golf R32 with horsepower.”

Advertising Agency: DDB Dusseldorf
Creative Director: Raphael Milczarek

Written by adbrio

March 4, 2010 at 8:14 am

Posted in advertising

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적재량과 파워의 시각화, Volkswagen Crafter

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The Robot

The Dinosaur

Advertising Agency: Grupo Z Mexico
Creative Director: Álvaro Zunini

늘 그렇지만 폭스바겐 광고는 심플, 명확, 재미있는게 장점

Written by adbrio

March 4, 2010 at 8:02 am

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